PURPOSE:-
The recruitment of pre- and post-graduate (contact and distance) students to meet the targets as set out in the enrolment plan.
KEY RESPONSIBILITIES:
1. Direct Marketing and student recruitment through identified schools to adhere to the enrolment plan of the NWU
- Recruitment on individual basis of well balanced and academic excellent prospective students including the identifying students already in grade 9.
- Liaise with an assigned faculty as decided and agreed in discussions with management.
- Attend all staff meetings and training sessions.
- Team Member of Young Eagles assisting with projects.
- Recruitment Via database and digital media
- Recruitment Via campus visits of prospective learners and parents.
- Individual interviews with top learners at schools
- Allocated Schools
- Grade 9 information / career guidance evenings
- Grade 11 School visits
- Grad 12 School visits
- Individual school career exhibitions.
2. Projects
- Project leader for Postgraduate and Distance Learning
- Convene meetings with the project members as assigned by senior management
- Compiling of Postgraduate and Distance Learning reports for management.
- Assist with the finalising of marketing material.
- Represent Postgraduate and Distance Learning on different forums.
- Assist with marketing material (brochures, One Pagers) development and distribution to reach enrolment targets.
- Cooperate with CAAO on matters of mutual concern.
- Handle and direct queries received from the CRM system on Postgraduate and Distance Learning.
- Represent UODL on different forums.
- Convene meetings with the project members as assigned by senior management
- Compiling of Postgraduate Campaign reports for management.
- Assist with marketing material (brochures, One Pagers) development and distribution to reach enrolment targets.
3. Activations and Sponsorships
- Identifying and manage of strategic sponsorships focussing on the school sector and liaise with teachers and headmasters in the sector.
- The visit of schools and recruiting of students to adhere to the enrolment plan of the University/Campus/Faculties/Academic schools through grade 12 and grade 11 visits and parent evenings.
- The marketing of university and its courses through career exhibitions.
- Digital marketing and advertising - Recruit, collect data and then disseminate information prospective students, handle enquiries, utilise systems to enhance campaigns.
- Attendance of Open days, activations, and sponsorship events Individual and Group visits
- Career Guidance.
4. Administrative duties
- As assigned by Manager and/or Director
- Attend all training and staff sessions.
- Monthly reporting on activities, successes, and challenges
- Use of the CRM and recruitment app
- Timeous handling of leave, advance payments, and travel claims
- Attendance of planning, staff session and meetings
- Timely response on enquiries from prospective learners
- Enquiry cards.
5. Liaison
- Ensure effective operation of unit through personnel supervision, and provision of adequate resources and facilities.
- Values-based behaviour leadership and personal compliance
- Liaise with headmasters, teachers and senior government officials to promote the University and its role in the Education sector.